We’ve updated our branding to reflect how our business has grown and evolved.
Welcome to General Demolition. We have updated our branding and our website to reflect an exciting new chapter in our journey.
General Demolition has been a well-established brand for over forty years, and our signature GD stamp has identified us as leaders of industry, with the its sharp red icon recognisable across London as we work on developments throughout the city.
Enabling Digital
However, we recognised that it was time to update and modernise our digital presence. Going forward, you will notice our enhanced signature logo and new, modern typography. Our new website has been designed with our customers in mind – it is now easier to navigate, is more informative, and more reflective of where we stand as a business.
Throughout the branding process it was important to stay true to the values that have carried us through more than forty years as a thriving business, and so we have, for the first time, dissected and shared exactly what they are.
Progressive: We strive to do better.
Integrity: We take responsibility.
Determined: We lead by example.
Considered: We respect our customers, our people, the community, and the environment.
Community & Environment
Finally, one of the biggest changes to our brand is the introduction of our colour palette. While our primary branding remains our signature Concrete and GD Red, we felt it was important to introduce new colours into our brand palette to signify two things we hold in the highest regard: our community, and our environment.
Keep up to date with the latest from General Demolition
To keep up to date with the latest news from General Demolition, make sure you are following us on our company LinkedIn page, and keep checking the General Demolition blog for company updates and industry insights.
